Driving Business Success through Expertise and Innovation

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About Successful Imperatives

At Successful Imperatives, we deliver fractional executive leadership and specialized consulting services to growing businesses that need experienced expertise—without the overhead of full-time hires.

We provide fractional executives,—seasoned C-suite leaders who work part-time or on a project basis—as well as targeted consulting engagements, allowing you to tap into proven expertise exactly when and how you need it.

Whether you’re looking to:

  • Scale consistent revenue generation/accelerate sales or close deals that are stuck
  • Improve operational processes
  • Build or optimize your brand, market, and people functions
  • Prepare for fundraising, M&A, or exit
  • Navigate complex transformations or turnarounds

…we bring the exact expertise you need, precisely when you need it.

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Why Choose Successful Imperatives?

In today’s fast-paced business landscape, scaling companies often face a common dilemma: accessing the high-caliber strategic guidance required for breakthrough growth, while managing limited resources and avoiding unnecessary long-term commitments. That’s where we come in.

Expertise without long-term commitment: and without the cost of corporate benefits required for employees.

Customized solutions: We recognize that every business is unique and therefore we do not deploy a template, rather we do a deep dive to determine the strategy that will serve your goals.

Why Fractional Leadership?

Traditional full-time executive hires come with significant costs: competitive salaries, benefits, equity packages, and onboarding time.

For startups, scale-ups, and mid-sized companies in transition, these expenses can strain budgets and divert focus from core operations.

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Revenue Cycle Management Services

Visit VestaCare’s website, our strategic partner, to explore solutions that help healthcare organizations optimize their revenue cycle and financial performance.
VestaCare

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About Ken DiBella

Ken Di Bella, CEO,
Successful Imperatives, LLC

In 1988 Ken began his career in healthcare with Sanus Texas Health Plan, an HMO (a division of New York Life Insurance Company) as an Executive Vice President of Sales and Marketing, I had responsibility for the team that developed and implemented the nations first self-insured HMO product. Additionally, we were able to establish, a highly productive relationship with the healthcare broker/consultant community resulting in a significant source of new revenue for Sanus.

As a result of the demonstrated successes with Sanus, Ken was recruited to Core Source the then second largest Healthcare TPA in the United States– as Executive Vice President of Sales and Marketing, successfully integrated the historically competent administrative services with the healthcare management capabilities of a newly acquired company, Burgett and Dietrich, to create one of the first fully integrated administrative/managed care offerings in the United States.

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About Brian Lewis

Brian Lewis, COO,
Successful Imperatives, LLC

With leadership in Operations, Legal Compliance, Business Development Consulting, and Account Management, Brian specializes in advising businesses in workflow automation solutions and implementing customer-centric processes. These efforts help clients achieve their service level agreements while remaining compliant to the regulations impacting their industries, especially in healthcare and benefit administration.  Brian Lewis areas of Expertise:

  • Operational Management; multi-unit /multi-site leadership;
  • Call-Center management; provider relations
  • Quality Audit team development & training
  • Project Management; work streams and milestone tracking
  • Web technology for enrollment, status, online payments

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Our Expertise at
Your Service

Process

Our Approach

Successful Imperatives believes in a Results-Driven and Collaborative approach.

We don’t believe in one-size-fits-all solutions or endless reports. Our engagements are hands-on, measurable, and designed to transfer knowledge so your team emerges stronger and more self-sufficient.

  1. Discovery & Alignment — We start with a deep dive into your challenges, goals, culture, and metrics for success.
  2. Custom Leadership Placement — We match you with the perfect fractional executive(s) from our vetted network, ensuring seamless fit.
  3. Execution with Accountability — Your fractional leader integrates quickly, drives key initiatives, mentors your team, and delivers tangible outcomes—often in months, not years.
  4. Sustainable Transition — When the mission is accomplished, we hand off with playbooks, processes, and training to maintain momentum.

WHAT IS IMPERATIVE TO YOUR SUCCESS:

1) Your Customer Focus: Developing an understanding of your current business, challenges and aspirations, and service commitments.

2) Strategy and Tactical Development: We will craft strategic and tactical plans to align with your vision and objectives

3) Execution: Implementing with you and your team in order of your priority, ensuring measurable results.

4) Review and Report: Each action taken will be monitored and reported to you and your team and deploying adjustments as needed to achieve the goals.

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